KINDERBEAN PET CO.
LOVE MORE, STRESS LESS.
Helping a new pet and household cleaning brand keep its promise of a “Sparkling Happiness Guarantee”
SNAPSHOT
Loving our pets is easy. Dealing with their messes is not. Kinderbean Pet Co. set out to help pet parents reduce the stress of maintaining a sparkling clean home in spite of their stinky fur babies.
CHALLENGE
Design a brand for a cleaning product in a crowded retail space that feels as joyful and fun as owning a pet.
APPROACH
+ Research & Positioning
+ Brand Personality
+ Visual Identity
+ Company & Product Naming
+ Package & Print Design
+ Amazon/Shopify Page Strategy
+ Brand Consulting
RESULTS
Kinderbean’s Stress Free Mess Eraser has sold out through two initial launch runs, with hundreds of four- and five-star reviews on Amazon. Due to its immediate success, a second product is launching Q3 2023.