spreedly
Turning payments into possibilitY
Positioning a Durham based FinTech firm to own the spotlight on the national stage alongside brands like Visa, Venmo and PayPal.
SNAPSHOT
Spreedly’s Payments Orchestration accelerates global commerce by offering a secure and flexible platform that welcomes all payments participants — this platform gives businesses the flexibility to adapt as it grows.
CHALLENGE
Design a brand that reflects Spreedly’s growth and position among national brands, without losing its small-company personality and vibrant culture.
APPROACH
+ Research & Brand strategy
+ Branding & Visual Identity
+ Website Culture Page
+ Creative Collateral
+ Interior Office Branding
+ Brand Activation Support
+ Product Naming
RESULTS
By anchoring Spreedly’s brand in the essence of possibility, we positioned their company for limitless reach. Their evolved visual identity uses clean cool colors with unexpected bright accents to capture their quirky personality.
“they took time to understand us as a company and a team, then shaped our new brand for the growth ahead.”
— Randy Guard, Chief Marketing Officer
THE CREATIVE
